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Editorial Policy

Persana’s mission is to provide access to excellence in aesthetic health. We act as the trusted resource for patients seeking to make informed decisions about cosmetic procedures. To establish and maintain that trust, Persana works to verify that the content on its website is first and foremost medically-accurate, unbiased, and truthful. We take a three-pronged approach to content creation:

Accurate and Unbiased Information

Persana promises to deliver content that empowers you to make decisions towards the next step in your treatment journey.

  • Medically accurate
    Persana shares evidence-based and data-driven information, including, where applicable, information derived from clinical practice, research studies, and respected peer-reviewed publications. We then layer on physician insights and patient experience honed from years of clinical practice. Safety and excellence is rooted in everything we do.
  • Unbiased
    We provide unbiased facts so you know what to expect, including benefits and risks, insider tips, and expert insights to help you navigate your aesthetic health journey. Our physicians do not pay to advertise or be on our platform.

Our Content Process & Medical Reviews

All of our written content is initially drafted by aesthetic physicians to ensure it is rooted in the latest medical education and research. Next, each piece is edited by seasoned health and beauty journalists with the goal of increasing accessibility for all audiences. Lastly, all content is reviewed by our world-renowned medical staff and advisory board for an additional layer of clinical quality and expertise garnered from educational conferences and seminars.

All of our photo content is provided by physicians with patient consent and reflects each physician’s personal work.

Our World-Class Network

Every Persana physician is selected and vetted by Persana’s advisory board, a group of highly experienced medical and aesthetic practitioners. Persana physicians hold valid state medical licenses, are board-certified in their respective medical specialties, and are judged by the Persana advisory board to be highly distinguished, including for excellent aesthetic taste and reputation. Doctors never pay to be on the platform; entrance is by excellence only.

Our content is created to help inform educated decision-making, but this is just the first step. Persana was designed to match and seamlessly connect you with the physician best suited for your specific needs, preferences, and resources. Let us help you start something beautiful today.

Feedback Welcome

We regularly monitor and update our site content to ensure it reflects the latest aesthetic research, information, technology, and trends. If you have questions or comments about the accuracy or relevancy of our content, please contact us at support@persana.com.